(SR.) CATEGORY MARKETING MANAGER – HENKEL

Looking back on nearly 140 years of success, Henkel’s vision is to become a global leader in brands and technologies. Henkel holds globally leading market positions both in the consumer and industrial sector today and is well known for brands such as Persil, Schwarzkopf and Loctite. The company is organized into three globally operating business units: Laundry & Home Care, Beauty Care and Adhesive Technologies. The Dax-30 company is headquartered in Düsseldorf, Germany, and proud of its about 50,000 employees from more than 120 nations worldwide. Henkel is globally active and has as strong presence in emerging markets.

The Strategic Business Unit Consumers, Craftsmen and Building adhesives (AC) provides high-quality solutions for adhesives, sealants and functional coatings to a wide target group ranging from consumers to professional craftsmen, and markets a wide range of brand name products, like Perfax, Pritt, Pattex, Loctite and Rubson. We are looking for a:

CATEGORY MARKETING MANAGER ADHESIVES

POSITION

You will be the category management specialist with focus on the Do-It-Yourself (DIY) channel, developing and implementing the strategic CatMan roadmap for the next years and actionable growth plans at the main DIY retailers.

KEY RESPONSIBILITIES

  • Lead category reviews for all major DIY retailers in BNL, identify category growth drivers through deep dive analysis
  • Liaise with account managers and brand managers in the development and implementation of category reviews
  • Develop recommendations and trade argumentations regarding the introduction of new products, the development of retailer specific promotional activations instore, shelf planning changes, store layout plans/planograms and yearly account negotiations
  • Support account management team in the preparation and presentation of tender negotiations
  • Present to internal and external stakeholders of these different elements
  • Benelux responsibility

PROFILE CANDIDATE

EDUCATION AND WORK EXPERIENCE:

  • Academic degree;
  • Relevant working experience in Category Management within the FMCG.
  • Fluent in Dutch and/or French, English;
  • Advanced experience with MS Excel, PowerPoint proficiency.

RELEVANT COMPETENCIES:

  • Ability to translate data and insights into strategic plans and actionable growth initiatives in trade;
  • Exceptional analytical skills; happy to work with figures;
  • Result driven, entrepreneurial and pro-active mindset;
  • Excellent communication skills and the ability to influence stakeholders both internally and externally;
  • Ability to work effectively as part of a multi-functional team;